The 99 Flake has been a favourite ice cream in the UK for 90 years – but there are many who don’t know where the name comes from and why it’s called a 99
Much of the UK is currently revelling in a heatwave after being battered by Storm Floris – that brought misery, mayhem and sogginess to shore.
But now, as we bask in the glorious sunshine, many of us are hailing Mr Whippy vans to help us cool down in the sweltering heat this weekend.
These vans offer cherished Fab, Twister and rocket ice lollies, but their most sought-after products are undoubtedly the classic 99 Flakes.
Brits have been relishing these soft-serve cones for 90 years now – they’re simply unbeatable! Despite our love for this summertime tradition, many remain clueless about its origins.
So, why are these ice creams dubbed 99s and where did this custom spring from? Well, we’ve done a bit of research and got all the answers you need.
Given that 99 cones used to be priced under a pound, many assume that’s how they acquired their name.
Contrary to popular opinion, the moniker derives from the flake rather than the ice cream itself. Only cones featuring the chocolate are termed as 99s.
Reportedly, Cadbury chose the numeric name to attract Italian customers. The sweet manufacturer disclosed that they initiated this practice in 1930.
A spokesperson on the Cadbury website explains: “An ice cream served in a cone with a Flake 99 is the UK’s favourite ice cream.
“In the days of the monarchy in Italy the King had an elite guard consisting of 99 soldiers. Subsequently anything really special or first class was known as ’99’.
“When Cadbury launched its small Flake for ice creams in 1930, the UK ice cream industry was dominated by expat Italians. So, to appeal to Italians we called our superb Flake a ’99’.”
Well, we guess you learn something new everyday!
Despite some of the UK being set for a heatwave this weekend, it’s not sunny everywhere. That’s because Britain is set for a huge weather divide this weekend with rain forecast for the north and sunshine predicted for the south, the Met Office said.
The national weather forecaster also hinted at a return to “a more typical summer pattern” after storm Floris blew through he country.
The Met Office said: “As we head into the weekend, the pattern of low pressure to the north and high pressure to the south continues.
“This will maintain a northwest-southeast split in conditions. Frontal systems approaching the UK will mainly affect northwestern areas, bringing the greatest chance of rain, particularly on Sunday, though Saturday may also see some wet spells.
“Meanwhile, southeastern parts of the UK are likely to remain drier, with sunny breaks and warmer temperatures. In the sunshine, it will feel warm, with some areas seeing temperatures above average. In contrast, the north will feel fresher, especially where rain and blustery winds persist.
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